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Style Guide

9 Engagement Ring Trends for 2024

December 21, 2023 | By Katy Moore | 7 min read
Solitaires are back in a BIG way. 2024 will see plenty of timeless, classic solitaire engagement ring styles where the center stone takes all the glory. Pure Jewels shoppers appreciate our affordability and treat themselves to a diamond ring with a 2.0-4.0 carat weight center stone.
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Style Guide

Will Taylor Swift and Travis Kelce Get Engaged? Our ...

October 06, 2023 | By Katy Moore | 3 min read
By now, you know that living legend pop star Taylor Swift and NFL football star Travis Kelce are definitely something. They're getting to know each other and could be on their way to a real love story.
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Style Guide

Solitaire Engagement Rings and Eternity Bands: The P...

February 28, 2024 | By Katy Moore | 4 min read
Need to find the perfect wedding band go to with your solitaire engagement ring? May we present…the Eternity Band.
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Embrace the Beauty of Autumn with Fall Jewelry

September 24, 2023 | By Katy Moore | 6 min read
Elevate your fall style with Pure Jewels’s rich gemstones, warm metallics, layered necklaces, statement earrings, and personalized pieces in this guide to autumn jewelry trends.
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Style Guide

Joey King Makes a Case for Modern Wedding Jewelry

September 13, 2023 | By Katy Moore | 3 min read
It’s safe to say that few have ever seen a wedding quite like hers. As remarkable as the stunning views and gorgeous flowers are, we can’t stop admiring her uniquely beautiful wedding ring!

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Featured Couples

Pure Jewels Featured Couple: Maggie and Cameron

May 08, 2024 | By Pure Jewels | 3 min read
Maggie and Cameron first met when she worked with his best friend at a restaurant. After being friends for a year, they became a couple, and when they started shopping for engagement rings, Maggie knew she wanted a conflict-free diamond ring. Learn more about their love story and see how they chose Pure Jewels!
A Diamond Expert Answers All Your Jewelry Questions
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A Diamond Expert Answers All Your Jewelry Questions

May 07, 2024 | By Pure Jewels | 5 min read
We sat down with Justine Elliott, the Sales Manager at Pure Jewels, to find out some of the common questions she’s asked and her tips for selecting the perfect engagement ring.
Cultured Diamonds: Your Guide to Lab Diamonds
Stone Guide

Cultured Diamonds: Your Guide to Lab Diamonds

April 09, 2024 | By Katy Moore | 5 min read
As consumers increasingly prioritize sustainability and ethics in their purchasing decisions, cultured diamonds stand out as a shining example of innovation and responsible consumption in the world of fine jewelry.

Bride & Groom Guide

Education

Featured Couples

Groom Guide

Stone Guide

Style Guide

The Greener Diamond